SIXTOL becomes the general partner of Drift Corporation drift races

SIXTOL Drift Corp. League is formed

In January, SIXTOL entered the world of drift racing through cooperation with the organiser Drift Corporation. The result is the partnership SIXTOL Drift Corp. League, which from the 2026 season will carry the joint name of both brands. The link between the market leader in auto-moto products domestically and the drift racing series becomes a perfect synergy.

Prague / Liberec – 4.2.2026

By establishing the cooperation, SIXTOL is entering the next phase of development of the drift series, which has seen significant growth in recent years. Drift Corporation, now SIXTOL Drift Corp. League, annually organises approximately ten races attended by top Czech and international drifters. Individual events are open to a wide spectrum of racing teams and drivers.

The owner of Drift Corporation, Ondřej Švingal, sees the coming years more clearly than ever: „Our goal is to gradually move the drift series to a world-class level. Cooperation with SIXTOL gives us a solid foundation for the next steps we want to implement in the coming seasons.“

Race formats

Drift Corporation's races take place both on traditional racing circuits and in unconventional urban locations. Among the used and very popular tracks for drifting events is, for example, Autodrom Sosnová. The series is also known for races in underground garages in the Ještěd area and for street drifting through part of the Nisa Liberec shopping centre, which often attracts a high number of spectators. The combination of circuit tracks and urban settings is one of the series' characteristic features and contributes to its growing spectator attendance.

Formation of the SIXTOL DRIFT CORP. League

“The connection of the SIXTOL brand with the drift series stems from our long-term focus on the auto-moto segment. We consider the creation of the SIXTOL Drift Corp. League a logical step in the further direction of the cooperation,” describes the cooperation the owner of the SIXTOL brand, Adam Jágr.

The SIXTOL brand became the general partner of Drift Corporation in 2025. In 2026 the cooperation is further expanding and the names of both entities are being combined into the unified brand SIXTOL Drift Corp. League. The partnership involves investments in the entire race series, including facilities, the overall format of the events and comfort for visitors. The aim of the cooperation is further development and its gradual direction towards a European level of racing.

Drift Corporation has long worked on connecting motorsport with the automotive community. The races are characterised by close contact between spectators and the sport and a distinctive atmosphere of smoke from spinning wheels. This scenario therefore matches the focus of the SIXTOL brand, which has long operated in the auto-moto products and technical accessories segment.

SIXTOL as a reliable supplier for the auto-moto segment

SIXTOL has been operating in the auto-moto products category for more than ten years. The company annually brings hundreds of thousands of products to market and sells them through European online platforms, such as Alza or Amazon. It is currently experiencing the fastest growth in Western Europe, which is becoming its main market.

Linking with the drift race series represents a strategic step targeting car enthusiasts and a technically oriented audience. In the coming seasons SIXTOL Drift Corp. League will focus on further development of the race series, increasing comfort for visitors and strengthening the overall format of the events. The ambition is the long-term construction of a stable platform for drift races in the Czech Republic and internationally.

For more information about the race series and individual events visit www.driftcorporation.cz, sixtol.cz

SIXTOL

SIXTOL is a Czech brand focused on auto-moto accessories, tools and technical products. It was founded in 2010 and since its inception has systematically focused on the development and distribution of products for the automotive segment. SIXTOL currently supplies its products to 14 countries, mainly in the markets of the European Union. Key markets are primarily countries in Western Europe, where the brand has long been strengthening its position.

SIXTOL products are available through its own e-shops as well as major online marketplaces, including platforms like Alza and Amazon. The brand's portfolio includes thousands of products intended for personal and professional use in the automotive field, but also for gardening and hobby. SIXTOL focuses on the combination of functionality, technical design and accessibility for a wide range of customers.

The owner of the company is Adam Jágr. The SIXTOL brand has long been developing its activities in the auto-moto segment and collaborates with partners from motorsport and automotive culture. More at www.sixtol.cz

Media contact

Barbora Balická, Vanilla PR
T: +420 775 445 700
E: barbora@vanillapr.cz