SIXTOL becomes the general partner of Drift Corporation's drift races

SIXTOL Drift Corp. League is launched

In January, SIXTOL entered the world of drift racing through a collaboration with organizer Drift Corporation. The result is the partnership SIXTOL Drift Corp. League, which from the 2026 season will carry the joint name of both brands. The connection between the market leader in automotive products on the domestic market and drift racing becomes a perfect synergy.

Prague / Liberec – 4.2.2026

By establishing this cooperation, SIXTOL is entering the next phase of development of the drift series, which has seen significant growth in recent years. Drift Corporation, now SIXTOL Drift Corp. League, annually organizes approximately ten events attended by top Czech and international drifters. Individual events are open to a wide spectrum of racing teams and drivers.

Drift Corporation owner Ondřej Švingal sees the coming years more clearly than ever: “Our goal is to gradually elevate the drift series to a world-class level. The cooperation with SIXTOL provides us with a solid foundation for the next steps we want to implement in the coming seasons.”

Race formats

Drift Corporation races take place both on classic racing circuits and in unconventional urban locations. Among the used and very popular tracks for drift events is, for example, Autodrom Sosnová. The series is also known for events in underground garages in the Ještěd area and for street drifting run through part of the Nisa Liberec shopping center, which often attracts a high number of visitors. The combination of circuit tracks and urban environments is one of the series' distinguishing features and contributes to its growing spectator attendance.

Formation of the SIXTOL DRIFT CORP. League

“The connection of the SIXTOL brand with the drift series stems from our long-term focus on the automotive segment. We consider the creation of SIXTOL Drift Corp. League a logical step in the further direction of the cooperation,” explains Adam Jágr, owner of the SIXTOL brand.

The SIXTOL brand became the general partner of Drift Corporation in 2025. In 2026 the cooperation is being further expanded and the names of both entities are being combined into the unified brand SIXTOL Drift Corp. League. The partnership is associated with investments into the entire race series, including infrastructure, the overall presentation of the events and visitor comfort. The aim of the cooperation is further development and its gradual progression toward European-level competitions.

Drift Corporation has long worked on connecting motorsport with the automotive community. The races are characterized by close contact between spectators and the sport and by a strong atmosphere of smoke from spinning wheels. This scenario aligns with the focus of the SIXTOL brand, which has long operated in the automotive products and technical accessories segment.

SIXTOL as a reliable supplier for the automotive segment

SIXTOL has been operating in the automotive products category for more than ten years. The company launches hundreds of thousands of products to the market annually and sells them through European online platforms, including for example Alza or Amazon. It is currently experiencing the fastest growth in Western Europe, which is becoming its main market.

The connection with the drift race series represents a strategic step that targets car enthusiasts and a technically oriented audience. In the coming seasons, SIXTOL Drift Corp. League will focus on further development of the race series, increasing visitor comfort and strengthening the overall presentation of the events. The ambition is to build a stable platform for drift races in the Czech Republic and internationally over the long term.

For more information about the race series and individual events visit www.driftcorporation.cz, sixtol.cz

SIXTOL

SIXTOL is a Czech brand focused on automotive accessories, tools and technical products. It was founded in 2010 and since its inception has systematically focused on the development and distribution of products for the automotive segment. SIXTOL currently supplies its products to 14 countries, primarily in European Union markets. Key markets are primarily Western European countries, where the brand has long been strengthening its position.

SIXTOL products are available through its own e-shops as well as major online marketplaces, including platforms such as Alza or Amazon. The brand's portfolio includes thousands of products intended for personal and professional use in the automotive field, as well as for gardening and hobby. SIXTOL focuses on a combination of functionality, technical solutions and accessibility for a wide range of customers.

The company's owner is Adam Jágr. The SIXTOL brand has long been developing its activities in the automotive segment and cooperates with partners in motorsport and car culture. More at www.sixtol.cz

Media contact

Barbora Balická, Vanilla PR
T: +420 775 445 700
E: barbora@vanillapr.cz